Pride is Love | Spring Summer ‘23
Creative direction of video and graphical content for social media and digital platforms oriented to the Gen Z audience aiming to engage and entertain the community.
The campaign reflects our commitment to stay on the cutting edge of content creation capturing the essence of Gen Z interests. In this case, I have led the development of the main idea and worked closely with cross-functional teams, such as producers, model agencies, photographers and video teams.
June 2023
Inditex